Frida Mom sells the products nobody wants to talk about: hemorrhoid foam, perineal bottles, and nipple shields. In this episode, Semiserious leans all the way into the taboo and pitches @frida campaigns that turn awkward into iconic. And while pregnancy and postpartum care are no laughing matter…who deserves comedic relief more than a new mom?! ...
After the party, it’s the after potty, at least that’s the promise of our featured brand on the show this week: glow-in-the-dark toilet paper. In this episode of Can They Brand That?®, watch Semiserious tackle glow-in-the-dark toilet paper and build a full brand strategy for it live: who buys it, how to market it (novelty? ...
If water is better sparkling, one could assume the same about milk, no? Honestly, no, but sparkling water had its moment, so could sparkling milk next? In this episode of Can They Brand That?®, watch Semiserious tackle one of the more unusual emerging beverage categories, carbonated milk, by branding it live. We cover the dairy ...
Justice for bread heels! They're the most polarizing part of the loaf, but what if a new CPG brand disrupted the market by selling only bread ends? In this episode of Can They Brand That?®, Semiserious uses comedy to create a brand strategy and brand identity strong enough to allow this food innovation to compete ...
Free emails to the
*low five* we respect your privacy.
hi@semiseriousagency.com
© Copyright | Semiserious Agency, All Rights Reserved | Privacy • Legal