You’re cordially invited to eat our dust. Literally. Because the best part of the chip bag is finally getting its own brand: Chip Dust. This flavor-packed powder at the bottom of a chip bag is a real, emerging CPG product category, and we're live-building its brand strategy. In this episode of Can They Brand That?®, ...
Savory popsicles: the product no one asked for, the brand nobody has built yet…until now. In this episode of Can They Brand That?®, Semiserious Agency founders Allie LeFevere and Lyndsay Rush Sanders take on a fake dessert brand (yes, savory) and build the whole thing live: name, tagline, brand positioning, voice, visual identity direction, packaging ...
In today's episode of ‘Can They Brand That?®’ we’re tagging in our designer! He visually brought to life 2 fake brands we whipped up on our show and is revealing them to us for the first time! Join us in the comments as we see the design reveals for Chip Dust (snack innovation) and Lefty ...
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